Ask the Q is about holding companies to account. Legislation and the information companies publish, are often absent or inadequate. Asking the right questions means you can make more informed decisions about what you buy and in doing so challenge irresponsible practices.
No need to spend hours poring over your computer trying to figure out what 'The issues' are. Think about something you bought recently and under Ask the Q's 'Get involved', see all the ways in which it could be a better product. If you need some inspiration to get you fired up, take a look at the 'People we like' section.